Items tagged Advertising
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European Advertising Lawyers Association
An international network of lawyers practising in advertising, marketing and promotions law.
http://www.eala.net
Last update: 2008-08-29T06:20:23Z Saved by 1 user(s)Operation Storefront Report 1998
Massachusetts study on tobacco point-of-sale advertising analyses where the ads are placed, who is targeted, how pervasive they are, and what results they get.
http://www.mass.gov/dph/mtcp/reports/1998/osrep.htm
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)Peter Mitchell's Project -- Cigarette Advertising
Student project creates a poster that blends cigarette ads to make a point.
http://hometown.aol.com/pejota83/myhomepage/personal.html
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)Research Review: Tobacco Advertising
Advertising to minorities; children as target markets.
http://www.ftcc.fsu.edu/digests/digest599/resreview.htm
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)The Tobacco Reference Guide: Advertising
Collection of facts, fully footnoted, outlines the dimensions and purposes of tobacco advertising and marketing.
http://www.globalink.org/tobacco/trg/Chapter28/Chapter28AdvertisingPage23.html
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)Tobacco's Media Fix
Article in Now Toronto explores tobacco advertising aimed at reassuring smokers.
http://www.nowtoronto.com/issues/2001-10-04/news_story5.html
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)Fact Sheet - Tobacco Advertising
Brief factsheet compiled by the Non Smokers' Movement of Australia.
http://www.nsma.org.au/adverts.htm
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)''Light'' Cigarette Claims - Heavy Deception
The tobacco industry privately described light cigarettes as "an effective advertising gimmick," or "merely cosmetic," which offered "the image of health reassurance", according to recently uncovered tobacco company memos.
http://www.oncolink.upenn.edu/resources/article.cfm?c=3&s=8&ss=23&Year=2002&Month=3&id=8
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)Marketing the Myth of "Light" and "Mi...
Collection of industry promotion strategies in different countries aroundthe world promoting "light" and "mild" cigarettes as less harmful.
http://www.essentialaction.org/tobacco/qofm/0111.html
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)Memorandum by Centre For Tobacco Control Research
University of Strathclyde (UK) analysis of tobacco advertising agency documents finds they "provide a unique glimpse into the mindset and tactics of both tobacco advertisers and their clients."
http://www.parliament.the-stationery-office.co.uk/pa/cm199900/cmselect/cmhealth/27/27ap29.htm
Last update: 2008-08-29T06:15:31Z Saved by 1 user(s)
